Maison was born from a passion for timeless design and exceptional craftsmanship. Our founder, Sophie Laurent, envisioned a space where luxury fashion could be experienced in a personal, intimate setting, away from the overwhelming nature of department stores.
What began as a small atelier in the heart of London has evolved into a destination for discerning clients who appreciate our carefully curated collections and personalised shopping experience.
We believe in investing in fewer, better things. Each piece in our collection is selected for its exceptional quality, timeless design, and lasting value.
We are committed to responsible fashion. We partner with designers who share our values of ethical production and environmental consciousness.
Fashion is personal. We cultivate genuine relationships with our clients, offering personalised service and expert styling advice for every occasion.
Our collections feature established luxury houses alongside emerging designers from around the world, offering a fresh and diverse perspective.
The passionate individuals behind Maison
Founder & Creative Director
Head Buyer
Lead Stylist
Store Manager
Founder & Creative Director
With over 15 years of experience in luxury fashion, Sophie brings her discerning eye and passion for exceptional design to every aspect of Maison.
Sophie's journey in fashion began at the prestigious École de la Chambre Syndicale de la Couture Parisienne. After graduation, she honed her craft at several renowned fashion houses before recognising a need for a more personalised luxury shopping experience.
Her vision for Maison emerged from a desire to create a space where exceptional craftsmanship and design could be appreciated in an intimate setting, and where relationships between clients and the boutique would be genuinely cultivated.
When not at the boutique, Sophie can be found visiting artisan workshops, attending fashion weeks worldwide, or enjoying the cultural richness of London.
Head Buyer
Marcus travels the world to discover unique pieces and emerging designers, curating collections that reflect Maison's commitment to quality and innovation.
With a background in fashion merchandising and a keen eye for emerging trends, Marcus has an uncanny ability to identify designers on the verge of breaking through. His global perspective and commitment to ethical production practices ensure that Maison's collections are both fashion-forward and conscientious.
Marcus holds degrees from Central Saint Martins and the London College of Fashion. Before joining Maison, he worked with several international luxury retailers, developing expertise in both established and emerging markets.
Marcus is passionate about supporting artisanal craftsmanship and has been instrumental in developing Maison's relationships with workshops and small-scale producers around the world.
Lead Stylist
With her intuitive understanding of personal style, Olivia helps clients build wardrobes that are both timeless and expressive of their individuality.
Olivia believes that style is a form of self-expression, and she approaches each client relationship with empathy and attention to detail. Her background in art history and fashion styling gives her a unique perspective on creating looks that honour both current trends and enduring aesthetics.
Before joining Maison, Olivia worked as a stylist for editorial shoots and private clients, developing an impressive portfolio of work across various style aesthetics. Her ability to understand a client's preferences—often better than they understand themselves—has made her an invaluable part of the Maison experience.
Olivia is known for her warm approach and talent for seeing the potential in unexpected combinations. Her personal styling appointments are among our most requested services.
Store Manager
James ensures that every visit to Maison is a memorable experience, overseeing operations with attention to detail and a commitment to exceptional service.
With a background in luxury hospitality before transitioning to retail management, James brings a service-oriented approach to Maison's daily operations. He understands that the experience surrounding a purchase is as important as the purchase itself, and he trains our staff to uphold the highest standards of client care.
James is passionate about creating a welcoming atmosphere where clients feel both attended to and at ease. His attention to detail ensures that everything from the temperature of the champagne to the presentation of each garment meets Maison's exacting standards.
James holds a degree in Business Management with a specialisation in Luxury Brand Management. His professional goal is to ensure that the Maison experience remains unparalleled in the luxury retail landscape.
Maison opens its doors in a small space in Covent Garden, offering a carefully selected collection of designer pieces.
After two successful years, we move to our current location, a beautifully renovated historic building on Fashion Avenue.
We launch our e-commerce platform, bringing the Maison experience to clients worldwide while maintaining our personalised approach.
We formalise our commitment to sustainable fashion with our Responsible Luxury initiative, focusing on ethical sourcing and reducing environmental impact.
We begin collaborating with designers on exclusive capsule collections available only at Maison.
As we celebrate our 10th anniversary, we continue to evolve while staying true to our founding principles of quality, sustainability, and personal connection.
"Shopping at Maison is unlike any other experience. The attention to detail, the personalised service, and the thoughtfully curated collection make it my go-to destination for special pieces."
"The team at Maison truly understands style. Their guidance has helped me build a wardrobe of timeless pieces that I cherish year after year."
"I appreciate Maison's commitment to sustainability without compromising on quality or style. It's refreshing to shop at a boutique that aligns with my values."
Visit our online store and discover our curated collection of luxury pieces.